Measuring attitudes to driving safety and behaviour

Measuring attitudes to driving safety and behaviour - The IAM RoadSmart Safety Culture Index.

Our prime objective with this report has been to study UK motorists’ attitudes to driving safety and behaviour on our roads and to track any changes over time. This initial report will form a baseline for future annual surveys looking at potential car driving problems faced by drivers now compared with the past and their perception of threats to personal safety whilst driving.

The study will also provide valuable insight into the relative acceptability of driver’s behaviour versus their actual self-reported performance on the road.